SSL and Google Grant: Why it matters

You can often hear that in order to receive a grant from Google, NGOs need to change their SSL settings to a more secure protocol. Why are SSL and Google Grant connected, and what is it, let’s understand.

SSL is an Internet communication protocol that protects data exchanged between a user and a website. Users expect the website to be safe to use so that their personal information is not at risk.

SSL and Google Grant

Levels protection of SSL and Google Grant which one needs it

SSL requires three layers of protection included in the Transport Layer Security protocol, which includes encryption, data integrity, and authentication. These layers:

  • Encrypt data exchanged between the user and the website
  • Ensure the impossibility of changing data without detecting it
  • Prove that the user is interacting with the right website

How do I enable SSL?

To enable SSL, you must have a certificate authority security certificate. An SSL certificate guarantees a secure connection from the web server to the browser. It is commonly used to secure credit card transactions and data transfers.

You can purchase an SSL certificate from a certificate authority. The Center verifies that your website is owned by your organization. There are different types of certificates with different levels of security. Your chosen CA will provide you with specific instructions for installing an SSL certificate.

A secure connection to browsers will be established as soon as the organization installs an SSL certificate. Once installed, the application protocol (HTTP) is changed to HTTPS (where S stands for secure).When you visit a site with an SSL certificate, a lock or green bar will appear in your browser’s address bar. Always update certificates and pay attention to their expiration dates.

Once you have received your SSL certificate, you should redirect the old URL to the new secure website page. Older versions of protocols must be updated to the latest versions of TLS and conform to current protocols. For websites trying to obtain SSL, the search engine and URL should redirect users to the SSL page.

Why are SSL and Google Ad Grant linked?

If you are applying for a Google Ad Grant for the first time, your website must be secured with SSL.

For any new domains applying for a Google Ad Grant, the website policy states that the site cannot contain broken links, malicious downloads, or any other inconvenience to users.

Having an SSL certificate is a good factor in any case, as it is also believed to have a positive effect on the site’s ranking from an SEO point of view.

Reach Out to Us for Help

Begin by entering your first and last name to establish your identity. The next crucial step is providing your email address; remember, it must be a business, branded, or corporate email, as generic email addresses are not accepted. This is to ensure a professional level of communication and to filter out non-serious inquiries.

You are also required to include your website’s URL. This is vital as it gives context and allows for a preliminary assessment of your online presence, which is integral to the audit process. Furthermore, you must clarify your status regarding NGO registration or your interest in Google Ad Grants. This information is essential for tailoring the audit to your specific needs and circumstances.

After you have filled in all these details with precision and care, review them to ensure accuracy and completeness. Submitting accurate and comprehensive information is crucial for a meaningful audit.

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